In The News
Heart Rate-Monitored Fitness Concept Yields Fit Members, Healthy Franchise Growth at Orangetheory Fitness
Posted on 8 February 2012 by Orangetheory Fitness
February may be Heart Health Month, but at Orangetheory Fitness, it's all about the heart 365 days a year.
This one-of-a-kind, group personal training interval workout is the first national fitness concept to leverage heart rate monitors for scientifically proven results. Each 60-minute Orangetheory Fitness(www.orangetheoryfitness.com) session is broken into intervals of cardiovascular and strength training. The difference is that each participant wears a heart rate monitor to track intensity, for maximum metabolic increase and calorie burn.
What is OrangeTheory Fitness?
Posted on 16 January 2012 by Orangetheory Fitness
Click here to view coverage on Orangetheory Fitness Highlands Ranch
New Year, New You: What orange has to do with your waist
Posted on 10 January 2012 by Orangetheory Fitness
Orangetheory Fitness kicks off National Weight Loss Challenge, chance at $5,000 prize
Posted on 29 December 2011 by Orangetheory Fitness
Orangetheory Fitness (www.orangetheoryfitness.com), the energizing group interval fitness concept that is sweeping the nation, will launch its first 6 Week National Weight Loss Challenge on January 9. At the end of the challenge, the contestant with the highest percentage of weight loss will win $5,000 in cash and prizes.
Orangetheory Fitness segment on NBC 6 Pembroke Pines.
Posted on 2 November 2011
Orangetheory Fitness to Open Pembroke Pines Studio July 9, Kicking Off 6 Week Weight Loss Challenge with $2,500 Prize
Posted on 2 November 2011 by Orangetheory Fitness
Orangetheory Fitness (www.orangetheoryfitness.com), the energizing group interval fitness concept that is sweeping the nation, will open its newest location on July 9 in Pembroke Pines, FL. Grand opening festivities include fun, food and giveaways, as well as the kick-off to Orangetheory Fitness’ “6 Week Weight Loss Challenge.” The participant with the highest percent of weight loss will walk away with $2,500.
Orangetheory Fitness on NBC 6 South Florida
Posted on 2 November 2011
Orangetheory Fitness on NBC 6 South Florida
NBC Reporter experiences the Orangetheory workout and shares her thoughts
Posted on 2 November 2011
Orange Theory Fitness Trend Taking Off in South Florida
Using treadmills, rowing machines, TRX suspension training and free weights, Orange Theory Fitness in Pembroke Pines focuses on getting in the "orange zone."
"Science tells us 12 to 20 minutes spent at the specific intensities of the orange zone produces a tremendous amount of metabolism increase and calorie burn the next day after the work,” fitness director Chan Gannoway said.
Physiologist Ellen Latham who designed “The Ultimate Workout” is also the founder of Orange Theory Fitness.
Orangetheory Fitness hosts VIP Event August 30 at Pembroke Pines Studio
Posted on 24 August 2011
The Orangetheory Fitness studio in Pembroke Pines will host a VIP Member & Guest Party on Tuesday, August 30 to celebrate the winner of its kick-off 6 Week Weight Loss Challenge. The public is invited to attend this special event, which includes giveaways, refreshments and a live DJ. Orangetheory Fitness (www.orangetheoryfitness.com), the energizing group interval fitness concept that is sweeping the nation, originally opened the Pembroke Pines location in July. The event was originally planned for Thursday, August 25 but has been rescheduled due to the potential for severe weather related to Hurricane Irene.
Orangetheory Fitness hosts blood drive at Royal Palm Beach studio
Posted on 21 June 2011 by Orangetheory Fitness
Orangetheory Fitness Partners with Community Blood Centers of South Florida, Hosts Blood Drive June 25 at Grand Re-Opening of Royal Palm Beach Studio
Food, fun and giveaways including free fitness sessions and spa packages
Royal Palm Beach, FL - June 21, 2011 - The Orangetheory Fitness studio at Royal Palm Beach, in partnership with Community Blood Centers of South Florida, will host a blood drive on Saturday, June 25 as part of its grand re-opening celebration. The public is invited to attend this special event, which includes fun, food and giveaways. Orangetheory Fitness, the energizing group interval fitness concept that is sweeping the nation, originally opened the Royal Palm Beach location in December 2010.
What: Royal Palm Beach Orangetheory Fitness Grand Re-opening and Community Blood Drive, held in partnership with Community Blood Centers of South Florida. All donors will receive one raffle ticket for an Orangetheory giveaway, and three raffle tickets for a separate Massage Envy giveaway. Drawings will be held every two hours beginning at 11:00 a.m. Prizes include five-packs of Orangetheory Fitness classes and Massage Envy Spa Packages, including a one-hour massage and facial. In addition, attendees will enjoy:
Orangetheory Fitness opens in North Ft. Lauderdale, $2500 Challenge
Posted on 23 May 2011 by webmaster
Orangetheory Fitness to Award $2,500 to 6 Week Weight Loss Challenge Winner at Newest Studio, Opening June 4 in Ft. Lauderdale
Hailed by the New York Times as an effective new plateau-busting workout, Orangetheory leverages heart-rate-monitored interval exercise and group personal training to maximize calorie burn
Ft. Lauderdale, FL - Orangetheory Fitness the energizing group interval fitness concept that is sweeping the nation, will open its newest location on June 4 in North Ft. Lauderdale. Grand opening festivities include fun, food and giveaways, as well as the kick-off to Orangetheory’s “6 Week Weight Loss Challenge.” The participant with the highest percent of weight loss will walk away with $2,500.
“The Weight Loss Challenge is the perfect way to experience the results of the Orangetheory workout. Who wouldn’t want to try the newest and most effective 60-minute workout, get toned, lose inches and gain energy – with the opportunity to win a cash prize! The success of our program speaks for itself when you see our contestants and members, but the Challenge has become a celebrated part of opening our new studio locations,” said Ellen Latham, fitness expert and creator of the Orangetheory workout.
Energize your fitness goals at Orangetheory Fitness
Posted on 16 January 2011
Are you struggling with your New Year’s fitness goals? Looking for a new way to burn those calories? Orangetheory Fitness just may be the answer to your prayers.
Nestled in the Southern Palms Crossing Shopping Plaza in Royal Palm Beach, the newest Orangetheory Fitness studio is causing quite a buzz. According to CEO and co- founder of the Orangetheory concept David Long, “The response (to the studio) has been phenomenal. “Royal Palm Beach is a great community that needs a fitness studio like Orangetheory."
Revolutionary New Fitness Studio Opens with Weight Loss Contest
Posted on 28 December 2010
ROYAL PALM BEACH, FL - Orangetheory Fitness announces the opening of their new studio at the Southern Palms Crossing Costco Plaza in Royal Palm Beach. In conjunction with their opening, OrangeTheory is sponsoring a six-week New Year’s weight loss contest with a $2,500 grand prize.
The first 25 people who qualify to enter the contest will receive six weeks of classes at the studio, four times per week. They will also receive professional food coaching during the contest. The contestant losing the most weight at the end of six weeks will win a $2,500 cash prize, second and third place contestants will also receive prizes. Orangetheory’s Fort Lauderdale contest winner lost 48 pounds in just six weeks.
Ellen Latham & Orange Theory Fitness Featured on NextFitness.com
Posted on 30 June 2010
ELLEN LATHAM IS NOT NEW TO THE FITNESS INDUSTRY...
...and she’s absolutely not an overnight sensation. She’s been in the industry for 30+ years and has had an incredibly successful career as trainer, manager, speaker and owner. She has managed some of the top resort fitness centers in south Florida (Bonaventure, Eden Roc), and in her role as a TV correspondent and contributor to the Miami Herald newspaper, she has taught and inspired her community to live healthier, fitter lifestyles. Throughout her career, she’s inspired a great number of clients and trainers...and she’s very well known throughout all of South Florida. Professionally, she’s had quite a career.
So what qualifies an industry veteran like Ellen to be listed as a “who’s next”?
To be more accurate, Ellen is the “who” behind the “what’s next”. Normally, Ellen provides the inspiration, but this time, it was she who was inspired. Inspired partly by the fitness demands of the 40+ demographic and partly by the time-challenged business person - Ellen created the “ultimate workout” consisting of an ever changing 1 hour class that incorporates cardio intervals, suspension training, rowing and weight training. The classes are drawing everyone from the 40+ moms, business professionals and professional athletes. They have even introduced “Orangetheory Kids” classes for ages 7-12.
Weight Loss Contest Winner Announced - Congratulations Mike Pontorno!
Posted on 24 April 2010
20 contestants were hand selected from the Fort Lauderdale area by the Orangetheory Fitness Founders and Fitness Coaches. These contestants were to embark on the ultimate fitness journey! The mission was to loss the most body weight in 6 Weeks. Contestants attended 4 classes per week and ate a balanced meal set by an Orangetheory Food Coach.
Saturday April 24th concluded the 6 Week Weight Loss Challenge at Orangetheory Fitness and the results were astounding! Cumulatively the contestants lost 373 lbs. Every contestant was a true success story, but there was one contestant who took the cake... or rather $5,000.00! Mike Pontorno! Mike began the contest with a start weight of 231 lbs. Mike proved the Orangetheory after 6 Weeks, now he strolls into the OTF Studio at a lean, mean 183 lbs! That’s 48 lbs. lighter than when he started!
Breakthrough New Fitness Studio to Pay $5,000 to Winners of Weight Loss Contest
Posted on 5 March 2010
Orangetheory Fitness, a new, cutting edge Ft. Lauderdale workout studio announced its weight loss contest as the featured part of grand opening. Participants will work out in group classes for six weeks guided by the founder, Ellen Latham of Ellen’s Ultimate Workout in Plantation, Florida and her qualified personal trainers. Women and men of all shapes and sizes are welcome. The winning team that shows the most weight loss and increased fitness will receive $5,000 as a grand prize in a ceremony to be held in Ft. Lauderdale at the Orangetheory Fitness studio.
Local fitness guru Ellen Latham has a proposition for Ft. Lauderdale’s community of pudgy folks: “I’ll pay you $5,000 to lose your chubbiness!”
Latham, former Fitness Expert for Channel 7 News, fitness columnist for the Miami Herald and Sun-Sentinel and Fitness Editor of Woman’s Fitness Magazine, is franchising her revolutionary workout developed while running Ellen’s Ultimate Workout in Davie. Her new Ft. Lauderdale workout studio is called Orangetheory Fitness.